We can’t tell you how often we encounter potential clients who can’t access their own website. Before hiring an agency, be sure that you have ownership of your domain, the content on your website, and any associated third-party accounts like Google Analytics. That way, if you choose to take your business elsewhere, you want to be sure the transition is seamless.
This story is a worst-case scenario, but this cautionary tale really puts things into perspective. A few years back, we encountered a local business that wanted a web redesign. Unfortunately, we weren’t able to help them.
Their site was hosted with a guy who did freelance work. He owned their domain too. Sadly, this man died unexpectedly. He had full ownership of their website, and the business owners couldn’t even do so much as log in. What ensued was a long, uphill legal battle to reclaim ownership over their own digital brand.
We don’t think the late web designer had any malice in his ownership of the site, but it majorly complicated things for the business. Ultimately, it was an expensive oversight that could have been prevented had ownership been placed with the right people.