Marketing Tools, Media, and Resources
The 20Twenty Team’s Top Picks of 2022
You likely already know this, but we’re obsessed with the internet. And this obsession comes along with countless hours of scrolling and searching. In other words, our team continuously finds cool new things online before most people. And we don’t want to keep these marketing tools and valuable resources to ourselves any longer. We want to share our recommendations.
Our team is ready to reflect on the things that brought us positivity, ease, and good vibes in 2022. These are the marketing tools that made our workdays a little bit easier, the media that kept us entertained, and the resources that left us feeling inspired.
Underunderstood is a podcast for our fellow internet enthusiasts who love a good mystery. It’s a fun, casual listen, and the topics aren’t especially hard-hitting. But this podcast proves that the internet is vast, but it doesn’t have all the answers.
“On each episode of Underunderstood, we find a question the internet can’t answer — maybe it’s a dead-end Wikipedia page, an abandoned Reddit thread, or an unanswered question on Twitter — and we fill in the gaps.” Some questions are submitted by listeners, but other mysteries are stumbled upon by the hosts.
The podcast is led by four cohosts with extensive multimedia production and journalism backgrounds. They use their sleuthing skills to dive into the vague and obscure, dig around for resources, and find people with first-hand knowledge.
They describe it as “part chat show, part documentary, and almost always surprising.” Every episode is filled with interviews, storytelling, and cohost commentary. But unlike other podcasts, the hosts’ lives are not front and center. They don’t fill the time with personal anecdotes, even on the episodes that reach the 45-minute mark.
Underunderstood is more about journalism and finding the answers to their questions. Sometimes the answers are hidden in plain sight. Other stories take listeners down long, dark rabbit holes that lead to more unanswered questions. Each episode is packed with unexpected turns, confirming that some mysteries cannot be solved with a quick Google search.
Internet security is high on our priority list right now. We often hear about hackers breaching websites and gaining access to private data, including user information like emails, names, credit card numbers, and passwords.
Many times, this information is sold to other shady internet users. Most people reuse passwords, which gives cybercriminals quick access to other accounts. And the more advanced hackers become, the more critical it is to use safe password practices.
You should use a strong, unique password for every website and app. But remembering strings of random letters, numbers, and symbols isn’t realistic. That’s where 1Password comes in. It’s a password manager available for desktop, mobile apps, and as a browser extension.
“Millions of customers and more than 100,000 businesses trust 1Password to keep their most important information safe,” and it came highly recommended by our IT friends over at GSD Technologies.
Instead of remembering a slew of passwords, you just need to remember one—hence the name 1Password. Once you log into your account, you can access all your other usernames and passwords. You can also randomly generate new passwords, use the built-in authenticator for two-factor logins, and store credit card information in a digital wallet.
Their Watchtower feature “keeps track of password breaches and other security problems so you can keep your accounts safe. It checks for weak, compromised, or duplicated passwords and lets you know which sites are missing two-factor authentication or using unsecured HTTP.”
1Password is a paid subscription at $2.99 per month for personal accounts and business subscriptions for as low as $7.99 per user. But it’s incredibly affordable considering all its features. There’s also a free 14-day trial to try out its functionalities without fully committing.
Phillip Williams Posters Museum
Preserving an underappreciated form of design
Teaching the next generation of entrepreneurs
Digital art inspiration from the design community
Continued education is part of the workplace culture at 20Twenty. We’re always excited to learn new things, so we have a subscription to Skillshare. It’s essentially an online learning community for entrepreneurs and creatives.
Lessons are taught via video, and there are “thousands of classes for creative and curious people, on topics including illustration, design, photography, video, freelancing, and more. On Skillshare, members come together to find inspiration and take the next step in their creative journey.”
We use it to find new design tips, learn more about web development, and improve our workflows. But there’s still plenty to watch if you’re not interested in creative learning. They also have courses on leadership, time management, and goal setting.
A subscription gains you access to thousands upon thousands of videos with lessons taught by industry professionals around the world. You may even recognize some of the teachers. Skillshare’s teachers include renowned artists, CEOs of major companies, YouTube creators, podcast hosts, famous authors, and TV personalities.
In Clockify, you can input time for project work, assign tasks to different clients, and set dollar amounts to project time. There’s a clock that counts in real-time, multiple views, and automatically generated reports. The easy-to-use interface even lets you view time tracked for the week, month, and year.
Clockify’s time-tracking software is free and available via browser, desktop, and mobile. They also have a paid option for employee scheduling, vacation, and time-off requests, invoicing, and company expenses if you need something more comprehensive. There are even paid integrations for apps like QuickBooks, Trello, and Asana.
What’s To Come
Welcome to the first part of our three-month blog series. As we wind down and prepare for the end of the year, we can help but get a little nostalgic and excited for the future. Over the next few months, the 20Twenty team will give you an insider look into our world. Stay tuned for more of our opinions, recommendations, and predictions.